(page 113):
Popular books claim Hoyle intended "big bang" to be pejorative, but Hoyle disputed that. "The BBC was all radio in those days," he said, "and on radio, you have no visual aids, so it's essential to arrest the attention of the listener and to hold his comprehension by choosing striking words. There was no way in which I coined the phrase to be derogatory; I coined it to be striking, so that people would know the difference between the steady state model and the big bang model."
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